Stunning Typography Marketing Examples

One of the most interesting visual design elements is typography. After all, this is where the message is clarified and the entire visual piece’s purpose is driven home. But even more interesting is when typography is the centerpiece. Marketing initiatives have shown us many excellent examples of typography acting as the primary focus. Even so, this can be a serious challenge. Balancing the supporting graphics with the primary typographic elements is no easy task, whether the design is for brochures or a website.

This collection of 20 examples of typography demonstrate some incredible designs that either use typography alone or the typography elements are key to the design itself. This ranges from minimalist designs to intense 3D direction. Enjoy and don’t forget to tell the authors you appreciate their work!


Optimum Health – Never Eat More Than You Can Lift


Huawei – Finger Fun


Skittles – Enjoy Your Mind Now


Western Riverside – Recycle


Intelligence Squared – Debate


Bonux Ace – Chocolate


Gulf News – Second Thing in the Morning


US Preventive Medicine – Cobra


IKEA – Pimp


Bombay Red Cross – Martin Luther King


Jung von Matt – Anatomy of a Great Idea


Complot Creativity School – “H”


Toyota – Efficiency


Rogaine – Thinner


Cholayil Medimix Soap – Assembly Line


7 – Eleven – Slurpee: Summit


Mint Museum of Tays – Tin Toys


Friends 91.9 FM – Victoria


Zippo – Technology


US Preventive Medicine – Shark


So which of these designs worked? Did any of these designs fail to focus the viewer on the typographical elements with over-the-top graphics?

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