Tag Archives: logos

One Good Thing About Crowdsourcing

There’s been quite the uproar from the design community in the last few years over the phenomenon known as crowdsourcing. Hailed to be the answer for cheap, easy design projects for businesses, crowdsourcing is the process of sending out design requests to a large number of designers with the expectation to pick from finished work rather than pitches or proposals. Dozens, if not hundreds, of designers “compete” to win a bid based solely on their best guess at what the client requires from their brief. This article looks at one instance where a designer can benefit from the crowdsourcing model.

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